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Unlocking the Power of AI in CPQ Tools

  • CPQ
  • Summium
  • ai

12.02.2025

In today’s competitive marketplace, delivering fast, accurate, and personalized solutions isn’t just a goal—it’s a necessity. Configure, Price, Quote (CPQ) tools have transformed sales processes by automating complex tasks. Now, AI is raising the bar, turning CPQ systems into intelligent platforms that empower businesses to make smarter decisions, enhance customer experiences, and close deals faster.

How AI is transforming CPQ Tools

AI adds a new dimension to CPQ tools, enabling businesses to overcome challenges and seize opportunities with incredible efficiency:

Smarter Product Configuration

AI can leverage past sales data and customer preferences to recommend the most suitable product configurations. By eliminating errors and tailoring solutions to customer needs, businesses can deliver accurate, personalized offerings every time.

Dynamic Pricing for a Competitive Edge

AI-powered CPQ tools can adjust prices in real-time based on market trends, competitor pricing, or customer behavior. This ensures businesses remain competitive while safeguarding profit margins.

Enhanced Quote Accuracy

By analyzing patterns in successful deals, AI can suggest optimal pricing and terms that increase the likelihood of closing a sale. It can also identify potential issues in a quote before it reaches the customer, saving time and resources.

Predictive Forecasting

AI can analyze historical data to predict customer demand and sales trends. This allows businesses to plan inventory, production, and marketing strategies with greater precision.

Improved Customer Interaction

AI-powered chatbots and virtual assistants guide customers through the buying process, answering questions in real time and suggesting complementary products or upgrades. This creates a seamless, engaging customer experience.

Why Choose Summium® CPQ?

At Wapice, we understand the transformative potential of AI in CPQ tools. That’s why Summium® CPQ is designed to harness the full power of AI, offering features that help businesses:

  • Generate accurate quotes faster.
  • Simplify complex configurations with ease.
  • Deliver a seamless, customer-centric buying experience.
  • Gain valuable insights with advanced analytics for smarter decision-making.

With Summium® CPQ, your business stays ahead of the competition while meeting the ever-evolving needs of your customers

Summium AI
Bring the power of AI into your sales process with Summium® CPQ’s AI solution. Talk to a ChatGPT-based chatbot in your native language, and it will help you find the right product and even configure the product to your needs.

Real-World Benefits of AI-Powered CPQ

Businesses using AI-driven CPQ tools are already reaping significant rewards:

  • Increased Efficiency: Automated tasks reduce manual effort, allowing sales teams to focus on building relationships and closing deals.
  • Higher Conversion Rates: Personalized recommendations and optimized quotes result in more successful sales.
  • Smarter Strategic Planning: Real-time insights and forecasts help businesses adapt to market changes and plan proactively.

The Future of AI in CPQ

As AI technology advances, CPQ tools will continue to evolve, offering groundbreaking capabilities. The possibilities are limitless, and the future of CPQ is brighter than ever.

Autonomous Product Configuration:

In the future, AI could independently configure products based on customer needs and order history. By analyzing inputted requirements, AI-driven CPQ tools would automatically generate the optimal product configuration, eliminating manual selection and ensuring the best possible solution for each customer.

Proactive Opportunity Detection:
AI will analyze market trends to identify new product opportunities before they arise. This could enable CPQ to create customised quotes that could be sent the potential customers even before they realise to ask for them.

Integrated Systems: Seamless collaboration with other AI-driven tools will create a fully connected, intelligent business environment. For example, an AI-powered CPQ system could integrate with an ERP and CRM to automatically pull customer purchase history, suggest an optimized product configuration, and instantly check inventory levels—ensuring accurate quotes and faster order fulfillment.

Let’s Transform Your CPQ Process

AI isn’t just the future of CPQ—it’s here now. Wapice’s Summium® CPQ is leading the way, empowering businesses to streamline their sales processes, adapt to changing customer demands, and drive growth.

Ready to see what AI-powered CPQ can do for your business? Contact us today to schedule a personalized demo of Summium® CPQ and take the first step toward smarter, more efficient selling.

Author

jukka pekka walling

Jukka-Pekka Walling

Sales Account Manager

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